Archive for the ‘IT Articles’ Category
Wednesday, March 19th, 2008 |
An inside look at online advertising from Slingo.com, a top casual game site, reveals some important lessons for online video advertisers. If you thought there was a lot of video content online now, you haven’t seen anything yet. More than 154 million Americans will watch online videos this year. According to eMarketer, that’s a 12.1% increase from last year. But are these online video ads really engaging consumers?
Most advertisers are still experimenting with video advertising and rightfully so, according to a recent study by Burst Media, which surveyed more than 2,600 online users in December 2007. Half of the respondents (50.7%) stop watching an online video once they encounter an in-stream advertisement. The benefits for watching online video advertising need to be greater in order to engage viewers and be more successful.
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Saturday, January 12th, 2008 |
Aaron Weaver has taken the concept of Inter protocol XSS hacking to the next annoying level. That’s right folks, he has figured out that you can do cross site printing. That is, when you visit a malicious website, it can attempt to connect to and send data to your printer on your local network. The obvious use? You got it, spam!
So now, when you visit sites, there is a potential for them to spam you, similar to the way some people receive FAX spam. While he has only gone so far as to show how you can send ASCII art, it would be interesting to see if a PostScript formatted file could be sent in a way that the printer would understand and print. For the time being, however, we are limited to low def ASCII art spam.
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Saturday, November 17th, 2007 |
Innovation, consumer choice and competition most important considerations Private sector well-suited to lead interoperability efforts.
The findings of an international study released by researchers from the Berkman Center for Internet & Society at Harvard Law School and the Research Center for Information Law, University of St. Gallen indicate that private sector leadership, more so than government intervention, is the optimal method for ensuring that technologies work well together and innovation flourishes.
The authors of “Breaking Down Digital Barriers: When and How ICT Interoperability Drives Innovation” found that interoperability is generally good for consumers and drives innovation, but determined that there is no “silver bullet” solution to the issue.
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Tuesday, October 9th, 2007 |
The IT job market hasn’t been so robust since the late 1990s, but explosive success is breeding serious shortages in high-quality IT talent, with potential negative consequences for continued growth, according to a major new survey of chief information officers conducted by Stevens Institute of Technology’s Distinguished Professor Jerry Luftman, in association with the Society of Information Management. Luftman, who is also Associate Dean of Graduate Information Systems Programs at Stevens, today released the results and ramifications of the SIM 2007 Survey of Chief Information Officers, conducted this summer.
The survey of IT executives from 112 companies across a range of industries was sponsored by the Society for Information Management (SIM) and administered and interpreted by Professor Luftman. The results were released today at the annual SIMposium conference, which is being held in Memphis, Tenn.
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Tuesday, October 9th, 2007 |
A company called BrainGrade has developed a training website to enhance executive brain functions. Working with cutting-edge neuroscience research and the assistance of a neurologist, the primary mission of BrainGrade is to provide online games that challenge and train people’s mental faculties. Jim Nguyen is BrainGrade’s founder and CEO, and he hopes that these games will not only entertain but also develop and maintain the cognitive, perceptual, and analytical skills of the human mind.
“The human brain is like a muscle. If you don’t use it you lose it,” says Mr. Nguyen. “The aim of braingrade.com is to be a fun site where people can log in daily and exercise their mind. It only takes a few minutes each day to play these games. Making it fun to use your noodle will improve your state of mind and overall well-being.”
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Monday, October 8th, 2007 |
Wageningen Universiteit Library has just upgraded its Collexis Search software to Collexis High Definition Search 6.0. The reason for the upgrade is based on extended features and usability.
In the age of Google search, why Collexis?
The search engine uses concepts rather than key words. Before we go forward, look at how it heps the library search.
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Sunday, October 7th, 2007 |
If you think creating a mobile version of your Web site for handheld devices is just a matter of taking the same content and fitting it on a smaller screen, think again. This is one of the biggest mistakes companies make, say the .mobi experts at MyDomain, one of the leading Web site hosting companies and one of the first .mobi accredited Web site developers.
The right way to do it is:
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Sunday, October 7th, 2007 |
Analyst Says $8 Billion Online Advertising Network Will Grow 15% and Domain Channel Advertising by 37% in 2007.
PEMBROKE PINES, Fla., Oct. 5 /PRNewswire/ — T.R.A.F.F.I.C, the domain industry’s premier conference, today announced that Michael Gilmour, a respected industry analyst, projects that the domain name and Internet traffic industry will grow dramatically in 2007. Publicly available corporate reports state that Google and Yahoo!’s total revenue in 2006 from their ad-network channel was $7.88 billion, including $800 million from domain parking. Thus, domain parking represents 10.2% of the companies’ total ad-network channel, or 4.7% of Google and Yahoo!’s aggregate revenues. Gilmour, who will present at T.R.A.F.F.I.C.’s show next week,projects that online advertising spending will increase by 15.1% for 2007 while domain channel advertising will grow 37.5%.
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